seo

The Significance of Evergreen Content for SEO: Understanding its Importance

A good content marketing plan must focus on creating evergreen content in addition to content that is trend- or time-foc...

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click-through-rate

The Importance of Click-Through Rate as an SEO Metric

Monitoring click-through rate (CTR), albeit not formally acknowledged as a ranking signal, can offer insightful informat...

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multiple-search-ranking-algorithm

Multiple Search Ranking Algorithm Updates Removed by Google from Its Ranking Systems Page

Page experience is important for your users and usability, but it never seemed all that important for rankings. This inf...

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2023 Local Search Ranking Factors Revealed

2023 Local Search Ranking Factors Revealed: Insights from 44 Local SEO Experts

To determine the most crucial ranking elements for local search, white spark polled a large number of local SEO speciali...

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Google Ads API

Google Ads API Version 13.1: New Features and Benefits

Google Ads API is a powerful tool that allows advertisers to programmatically manage their Google Ads accounts. With the...

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Google's Page Experience

Understanding Google’s Page Experience: It’s a Signal, Not a System

Google’s recent changes in its ranking systems documentation caused confusion among website owners and SEO experts...

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Latest Update

13 Essential Tools to Optimization Website Speed

The process of website speed optimization encompasses the utilization of diverse tactics and tools to enhance the loadin...

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Cookie

The Power of Neutral-Colored Food: Flavorful, Clickable, and Economically Impactful

As a food expert, I can attest to the fact that the visual appeal of food plays a crucial role in our perception of tast...

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Technical SEO

The Importance of Technical SEO and User Experience for Your Website

As an SEO expert, I have seen a lot of changes in the industry over the years. From the early days of keyword stuffing t...

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